Sales Promoter Job Description

What is the job description of a Sales Promoter? What are the duties and responsibilities of a Sales Promoter? What does a Sales Promoter do?

Job description of a Sales Promoter

A Sales Promoter is a marketing professional responsible for demonstrating the features of a product to an audience or client. Sales Promoters show how the product works, take questions and attempt to persuade consumers or clients to buy the product.

This Sales Promoter job description example includes the list of most important Sales Promoter duties and responsibilities as shown below. It can be modified to fit the specific Sales Promoter profile you're trying to fill as a recruiter or job seeker.

Sales Promoter Duties and Responsibilities

Sales Promoter job description should contain a variety of functions and roles including:

  • Provide all the needed information on promoted products and services
  • Assist customers in finding the suitable product they are looking for
  • Provide advice and guidance on product selection to customers
  • Arrange merchandise to look tidy and attractive to customers
  • Disseminate product samples, brochures, flyers etc.
  • Engage with customer and discover their wants and needs 
  • Build lasting relationships with customers by contacting them to follow up on purchases, suggest purchase options and invite them to upcoming events
  • Consistently seek new product knowledge to act as an expert for the customer
  • Present products using interactive materials such as videos, charts, slideshows etc.
  • Set up booths or promotional stands and stock products
  • Submit daily sales report through the company sales app

Sales Promoter Requirements / Skills / Qualifications

Sales Promoter job description should include these common skills and qualifications:

  • BSc in Marketing
  • Previous working experience as a Promoter for (x) year(s)
  • Proven track record of successful promotions
  • Outstanding organizational and time management skills
  • Aptitude in presentation and public speaking
  • Customer oriented approach
  • Excellent communication, presentation and leadership skills
  • Attention to details

As a hiring manager, recruiting an ideal Sales Promoter starts with crafting a good job description. Use this Sales Promoter job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Sales Promoter may also reference it in preparation for the interview.

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