National Sales Manager Job Description

What is the job description of a National Sales Manager? What are the duties and responsibilities of a National Sales Manager? What does a National Sales Manager do?

Job description of a National Sales Manager

National Sales Manager is a sales professional in a company, responsible for developing sales strategies and managing sales team in order to achieve set sales goals, targets and revenue in a particular country.

This National Sales Manager job description example includes the list of most important National Sales Manager duties and responsibilities as shown below. It can be modified to fit the specific National Sales Manager profile you're trying to fill as a recruiter or job seeker.

National Sales Manager Duties and Responsibilities

National Sales Manager job description should contain a variety of functions and roles including:

  • Develop and implement effective sales strategies
  • Lead nationwide sales team members to achieve sales targets
  • Establish productive and professional relationships with key personnel in assigned customer accounts
  • Negotiate and close agreements with large customers
  • Manage and oversee the daily operations of the sales department
  • Provide timely and effective solutions aligned with clients’ needs
  • Liaise with Marketing and Product Development departments to ensure brand consistency
  • Keep abreast of new product launches and ensure sales team members are on board
  • Monitor and analyze performance metrics and suggest improvements
  • Prepare monthly, quarterly and annual sales forecasts
  • Perform research and identify new potential customers and new market opportunities

National Sales Manager Requirements / Skills / Qualifications

National Sales Manager job description should include these common skills and qualifications:

  • BSc in Sales, Business Administration or similar relevant field
  • Previous working experience as a National Sales Manager for (x) year(s)
  • In depth knowledge of managing a high performance sales team
  • Excellent organizational and time management skills
  • Customer oriented with strong negotiation skills
  • Analytical and data driven problem solver
  • Hands on experience with CRM software 
  • Applicable experience of sales performance metrics
  • Oustanding communication, presentation and leadership skills

As a hiring manager, recruiting an ideal National Sales Manager starts with crafting a good job description. Use this National Sales Manager job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a National Sales Manager may also reference it in preparation for the interview.