Sales Consultant Duties & Responsibilities

The role and function of a Sales Consultant includes the following duties and responsibilities:

  • Learn company's products and services offerings, features and pricing
  • Set up sales department KPIs
  • Communicate with clients to understand their sales goals and objectives
  • Identify current sales process bottlenecks and inconsistencies
  • Work with marketing team to ensure collaboration
  • Identify opportunities for product and service up-sell
  • Identify opportunities for new client acquisition
  • Monitor competition
  • Find prospective customers and new target segments
  • Monitor and report on KPIs regularly
  • Stay up to date with the industry situation and benchmarks
  • Stay up to date with the latest sales trends and best practices
  • Attend educational seminars and conferences
  • Create a motivational and healthy atmosphere for sales representatives

Note that this is not an exhaustive list of Sales Consultant duties and responsibilities. Job functions for specific Sales Consultant roles may vary, depending on the industry and type of employer.

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