Sales Representative Job Description

What is the job description of a Sales Representative? What are the duties and responsibilities of a Sales Representative? What does a Sales Representative do?

Job description of a Sales Representative

Sales representatives present and sell products or services of organizations to other organizations or people. They contact potential buyers, present products and services, answer questions and discuss pricing.

This Sales Representative job description example includes the list of most important Sales Representative duties and responsibilities as shown below. It can be modified to fit the specific Sales Representative profile you're trying to fill as a recruiter or job seeker.

Sales Representative Duties and Responsibilities

Sales Representative job description should contain a variety of functions and roles including:

  • Generating leads.
  • Meeting or exceeding sales goals.
  • Negotiating all contracts with prospective clients.
  • Obtaining deposits and balance of payment from clients.
  • Preparing and submitting sales contracts for orders.
  • Visiting clients and potential clients to evaluate needs or promote products and services.
  • Maintaining client records.
  • Answering client questions about credit terms, products, prices and availability.
  • Helping determine pricing schedules for quotes, promotions, and negotiations.
  • Preparing weekly and monthly reports.
  • Giving sales presentations to a range of prospective clients.
  • Coordinating sales efforts with marketing programs.
  • Understanding and promoting company programs.

Sales Representative Requirements / Skills / Qualifications

Sales Representative job description should include these common skills and qualifications:

  • Bachelor’s degree in business, marketing, economics or related field.
  • Experience in sales.
  • Understanding of the sales process and dynamics.
  • Experience using computers for a variety of tasks.
  • Competency in Microsoft applications including Word, Excel, and Outlook.
  • Able to work comfortably in a fast paced environment.
  • A commitment to excellent customer service.
  • Excellent written and verbal communication skills.
  • Superb interpersonal skills, including the ability to quickly build rapport with both customers and suppliers.

As a hiring manager, recruiting an ideal Sales Representative starts with crafting a good job description. Use this Sales Representative job description template to save yourself time and help you attract the most qualified candidates. Feel free to revise it to meet your specific needs.

Job seekers interviewing for the role of a Sales Representative may also reference it in preparation for the interview.