Customer Marketing Manager Duties & Responsibilities

The role and function of a Customer Marketing Manager includes the following duties and responsibilities:

  • Plan, develop and execute the marketing strategy
  • Focus on the experience and success of current customers
  • Measure the success of you campaigns
  • Prepare and present campaigns results
  • Educate our customers about our products and services
  • Encourage others to act as advocates.

Note that this is not an exhaustive list of Customer Marketing Manager duties and responsibilities. Job functions for specific Customer Marketing Manager roles may vary, depending on the industry and type of employer.