Outreach and Partnerships Manager Duties & Responsibilities

The role and function of an Outreach and Partnerships Manager includes the following duties and responsibilities:

  • Create a systematic, process-driven approach to partner outreach and relationship management
  • Identify and source partnership opportunities through inbound lead follow-up and outbound cold calls, emails and client visits
  • Research partners, identify key players and generate interest
  • Collaborate with senior management and other marketing teammates to align our internal goals with new and existing partner relationships
  • Forecast, measure, and report the results of various projects with partners, including co-created and/or co-branded content promotions, lead sharing, and/or event partnerships
  • Keep a great ongoing relationships with current partners and offer new ways to grow the partnership
  • Negotiate and finalize deals in accordance with company’s contract guidelines and policies
  • Deliver a great experience to our partners when working with our organization - you will represent our brand and be our partners’ liaison internally

Note that this is not an exhaustive list of Outreach and Partnerships Manager duties and responsibilities. Job functions for specific Outreach and Partnerships Manager roles may vary, depending on the industry and type of employer.