Media Coordinator Requirements, Skills & Qualifications

The following common skills and qualifications are required of a Media Coordinator:

  • Bachelors degree in Communications/Media or related (essential).
  • Experience as a Media Coordinator or similar.
  • Expert at targeted communications and advertising campaigns across various media platforms.
  • Deep understanding of SEO, web traffic metrics and social media best practices.
  • Critical thinker with strong conceptual and research skills.
  • Natural leader who displays strong decision-making and attention to detail.
  • Ability to work under pressure and meet deadlines.
  • Ability to work independently and as part of a team.
  • Excellent interpersonal, verbal and writing skills.
  • Demonstrable experience with building effective media campaigns.
  • Ability to develop appropriate broadcast, print and social media content.
  • Ability to facilitate press conferences and briefings.
  • Ability to foster long-term relationships with members of the media.

Note that this is not an exhaustive list of Media Coordinator skill, qualifications and experience. Job requirements for specific Media Coordinator roles may vary, depending on the industry and type of employer.