OutsideInHR Limited Latest Job for a Brand Manager, 20th March, 2017


OutsideIn HR Limited was birth from this realization - “you’ve got to find what you love…this is true for your work as it is for your lovers' - an excerpt from Steve Jobs famous Stanford commencement speech. Thanks Steve - who would have known how far reaching the impact of a commencement speech could go? OutsideIn HR has been nurtured as a successful social experiment - to find out what happens when you stop careering and start contributing! Contributing really meaningfully in the areas you're most passionate about. Selah. We are recruiting to fill the vacant position below: Job Title: Brand Manager Location: Lagos, Nigeria Job Type:Full-time Responsibilities Based in Lagos, the Brand Manager reports directly to the Market Manager Nigeria, Benin, Togo and is responsible for:

  • Developing and implementing annual brand plans in accordance with global strategies
  • Establishing good working relationship and developing strong customer and sales relationships
  • Providing clear consumer insights (consumer needs, segmentation and value proposition)
  • Creating value by building brand equity with the consumer targets, whilst creating below the line tools to achieve sales objectives
  • Agreeing objectives with sales team, jointly developing marketing and brand plans for channels and key accounts
  • Building and activating the respective brands in the trade (planning and executing tailored events, promotions)
  • Developing and implementing activities to recruit new consumers in close cooperation with sales teams
  • Managing and controlling Brands budgets and promotions to ensure optimal allocation of expenditure
  • Monitoring and evaluating key programs with recommendations for future action
  • Managing local advertising creative development and ensuring optimum media schedules
  • Leading local promotional development (objective setting, implementation and post-evaluation)
  • Developing PR plans, setting objectives and ensuring post evaluation
  • Ensuring that local PR activities and messages are in line with brands strategies
  • Acting as a Brand ambassador internally and externally: Sales Force, Trade, Consumers, Public Relations Agencies, Press, etc.
  • Leading, developing, motivating and coaching an Marketing & Events Support:
    • Setting SMART objectives
    • Evaluating performance
    • Managing and controlling budgets (Travel & Expenses, Free bottles and company tools…)
    • Guarantying that direct report is operating at all time with high level of integrity
  • Managing individual T&E budget in the most professional manner and operating at all time with high level of integrity.
How to Apply Interested and qualified candidates should: Click here to apply