Marketing Communications Specialist Job at Willers Solutions Limited
Willers Solutions Limited - Our client, a Marketing solutions firm is looking to fill the position below:
Job Title: Marketing Communications Specialist
Location: Lagos
Job Descriptions
Branding & Communication:
- Manage brand delivery and consistency across all markets for all product lines;
- Attract potential customers and maintain loyalty of existing customers;
- Create, update and manage all published contents (images, videos and written)
- Plan and execute campaigns for corporate promotions, launching of new product lines etc.;
- Establish, own and drive internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of a stronger connection to the company and leads to a return on investment;
- Generate and Convert leads;
- Strategically promote the company’s products and services.
Marketing:
- Develop, refine and execute marketing goals and strategies;
- Design and execute marketing campaigns across all channels for all entities;
- Design all marketing materials, website content, and publications for accuracy, branding, and compliance with the organization’s brand architecture;
- Ensure marketing / communication campaigns and programs are aimed at enhancing sales efforts;
- Conduct market analysis and research to identify trends and opportunities;
- Make presentations to the management on Marketing and Communications strategies and activities.
- Develop strategic plan, which addresses critical issues in marketing and communications;
- Set and meet internal and external marketing objectives;
Digital Marketing:
- Execute social media strategies on behalf of the company through competitive research, platform determination, message and audience identification;
- Device ways to monitor, measure and report on the impact of social media campaigns and effects on the business;
- Develop contents for B2B e-mails, SMS marketing and increase brand awareness and image;
- Produce valuable contents for the company’s online presence and organize the company’s publications;
- Monitor and report trends in social media tools, applications, design and strategy as relates to company’s image.
Education/Requirements
- Degree in Marketing, Mass Communication or related discipline
- An MBA would be an added advantage.
- Must be a FEMALE with 3 - 4 years experience in Strategic Marketing, Social Media Marketing and Business Communications
- Must be proficient in speaking IGBO and should have Background in Consulting, Public Relations (PR) and Media.
Competencies / Skills:
- Excellent written and verbal communication.
- Attention to details and accuracy.
- Marketing Analytics
- Copy writing
- Project Management
- Excellent presentation and negotiation.
- Excellent use of social media platforms such as Facebook, Instagram, LinkedIn, YouTube, twitter etc.
- Good team player and self-motivator.
- Excellent creative skills and ability to work independently.
- Sound knowledge of Web and Digital Marketing Technologies (HTML, Google Analytics, SquareSpace, Adwords, BenchMark).
- Excellent proposal writing
- Content development
- Business writing.
- Strong Research proficiency
How to Apply
Interested and qualified candidates should forward their CV (MS Word Format) to:
[email protected] Using "Female Marketing Communication Specialist" as the subject of the mail.
Note: Only qualified candidates would be shortlisted
Application Deadline 15th February, 2019.