Marketing Communications Specialist Job at Willers Solutions Limited


Willers Solutions Limited - Our client, a Marketing solutions firm is looking to fill the position below:     Job Title: Marketing Communications Specialist Location: Lagos Job Descriptions Branding & Communication:

  • Manage brand delivery and consistency across all markets for all product lines;
  • Attract potential customers and maintain loyalty of existing customers;
  • Create, update and manage all published contents (images, videos and written)
  • Plan and execute campaigns for corporate promotions, launching of new product lines etc.;
  • Establish, own and drive internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of a stronger connection to the company and leads to a return on investment;
  • Generate and Convert leads;
  • Strategically promote the company’s products and services.
Marketing:
  • Develop, refine and execute marketing goals and strategies;
  • Design and execute marketing campaigns across all channels for all entities;
  • Design all marketing materials, website content, and publications for accuracy, branding, and compliance with the organization’s brand architecture;
  • Ensure marketing / communication campaigns and programs are aimed at enhancing sales efforts;
  • Conduct market analysis and research to identify trends and opportunities;
  • Make presentations to the management on Marketing and Communications strategies and activities.
  • Develop strategic plan, which addresses critical issues in marketing and communications;
  • Set and meet internal and external marketing objectives;
Digital Marketing:
  • Execute social media strategies on behalf of the company through competitive research, platform determination, message and audience identification;
  • Device ways to monitor, measure and report on the impact of social media campaigns and effects on the business;
  • Develop contents for B2B e-mails, SMS marketing and increase brand awareness and image;
  • Produce valuable contents for the company’s online presence and organize the company’s publications;
  • Monitor and report trends in social media tools, applications, design and strategy as relates to company’s image.
Education/Requirements
  • Degree in Marketing, Mass Communication or related discipline
  • An MBA would be an added advantage.
  • Must be a FEMALE with 3 - 4 years experience in Strategic Marketing, Social Media Marketing and Business Communications
  • Must be proficient in speaking IGBO and should have Background in Consulting, Public Relations (PR) and Media.
Competencies / Skills:
  • Excellent written and verbal communication.
  • Attention to details and accuracy.
  • Marketing Analytics
  • Copy writing
  • Project Management
  • Excellent presentation and negotiation.
  • Excellent use of social media platforms such as Facebook, Instagram, LinkedIn, YouTube, twitter etc.
  • Good team player and self-motivator.
  • Excellent creative skills and ability to work independently.
  • Sound knowledge of Web and Digital Marketing Technologies (HTML, Google Analytics, SquareSpace, Adwords, BenchMark).
  • Excellent proposal writing
  • Content development
  • Business writing.
  • Strong Research proficiency
    How to Apply Interested and qualified candidates should forward their CV (MS Word Format) to: [email protected] Using "Female Marketing Communication Specialist" as the subject of the mail. Note: Only qualified candidates would be shortlisted   Application Deadline  15th February, 2019.