Ongoing Recruitment at the Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands.
At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.
We are recruiting to fill the position below:
Job Title: Channel Strategy Premium Manager
Ref No: R-45659
Location: Lagos
Job Type: Full time
Function Related Activities / Key Responsibilities
- Design game-changing Channel Strategies and guidelines for the Operating Unit that are deeply rooted in shopper and channel insights, to drive significant basket/purchase Incidence increase by connecting seamlessly with relevant occasions in each channel and ultimately drive sustainable and accelerated growth for the System (Net Sales Revenue & Margin expansion)
- Integrate Category and Revenue Growth Management /Segmentation strategies with digital/outlet-level data on execution & performance to create powerful channel/ customer (respecting channel roles).
- Similarly, connect with Market Assets to incorporate equipment recommendations.
- Derive segmented execution plans and rules based on robust business cases, grounded in solid expectations of distribution, velocity and required support for successful execution (e.g. equipment requirements, salesforce training, etc.)
- Optimize our System execution across channels (pre-store and in-store) in close collaboration with the Franchise Units and Bottlers based on superior understanding of execution levers and how to optimize desired outcomes (availability, number and type of adjacencies, rate of sale, strike rate, equipment placement).
- Advance our long-term occasions development ensuring relevant innovation with edge; inclusive of equipment strategies with edge and scale, leveraging Commercial Beverages Category Vision as well as commercial execution approaches.
Education Requirements
Related Work Experience:
- 10+ years of leadership experience in Revenue Growth Management or Commercial planning and execution with strong skills in Commercial and Channel Strategy, Revenue Growth Management, Segmentation, Value to Market, Innovation and Portfolio strategy.
- Proven Strategic and Analytical Skills as well as outstanding influencing skills.
- Ability to think from planning to execution and solid system commercial and brand management.
- Desirable to have candidates with Bottler experience.
Functional Skills:
- Commercial Planning & Execution
- Channel & Shoppers Marketing
- RGM incl. Segmentation & Occasion, Brand, Package, Price and Channel
- Category Management
- Advanced Analytics
What We Can Do for You
- You will be part of the Africa Marketing team where teams are the new heroes and our leaders that are inclusive orchestrators. Together, in pursuit of our Company Vision to craft Loved Brands, done Sustainably, For A Better Shared FUTURE, we will:
- Make our CULTURE Code inevitable
- Build winning Capabilities
- Change the DNA of our organization to becoming ADAPTABLE
- We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
Interested and qualified candidates should:Click here to apply
Job Title: Quality & Food Safety Manager
Ref No: R-53242
Location: Lagos
Job Type: Full time
Requirement
- Candidates should possess relevant qualifications.
Interested and qualified candidates should:Click here to apply
Application Deadline 4th March, 2021.
Job Title: Consumer Insights Manager - Hydration
Ref No: R-45590
Location: Lagos
Job Type: Full time
Position Overview
- Responsible for monitoring and identification of competitor's marketing strategy development e.g. pricing, sales and methods of operation; researches market conditions in local, regional or national areas to determine potential sales of a products / services; makes recommendations for the development of new products or services.
- Individual contributor that is fully proficient in applying established standards; knowledge base acquired from several years of experience in particular area; works independently; may coach other professionals.
Function Related Activities / Key Responsibilities
- Leads development of insights learning plan, including Identifying key insights-driven opportunities and threats by category and channel
- Development of creative strategy insights in support of business and creative brief, early and late stage creative development, consumer co-creation, evaluation and testing.
- Define insights protocols and deliver insights to Operational Unit Categories for brand strategy
- Devise, manage and deliver insights to Operational Unit Categories to support launch of new regional and local brands, driving the innovation pipeline, development of visual identity for regional and local brands and development marketing campaigns for regional & local brands
- Development of innovation opportunity identification, concept development and assessment, product and packaging development, early and late stage consumer co-creation, evaluation and testing.
- Devise, manage and deliver insights to IMX to support package design, design guidance and standards and apply thinking marketing around E2E consumer journey (Experience Orchestration and Experience Consistency)
Education Requirements
Related Work Experience:
- 5+ years of experience including Consumer Insights, Market Research, Analysis, preference for additional Marketing, Innovation, experience
- Experience in working in TCCC system especially in insights / K&I role supporting categories is preferred
- Experience in being a part of a Regional, Global charter is an advantage
Functional Skills:
- Market research techniques
- Insight approaches, trends and latest industry thinking
- Holistic analysis and business question resolution
- Consumer co-creation, communities and digital/influencer networks
- Shopper research, passive data streams and neuro techniques
What We Can Do for You
- You will be part of the Africa Marketing team where teams are the new heroes and our leaders that are inclusive orchestrators. Together, in pursuit of our Company Vision to craft Loved Brands, done Sustainably, For A Better Shared FUTURE, we will:
- Make our CULTURE Code inevitable
- Build winning Capabilities
- Change the DNA of our organization to becoming ADAPTABLE
- We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
Interested and qualified candidates should:Click here to apply
Job Title: Consumer Platform Management Manager
Ref No: R-45441
Location: Lagos
Job Type: Full time
Position Overview
- Role will require communication with Operational Unit Digital Platforms Lead, Operational Unit IMX lead, Operational Unit marketing team, global platforms lead and IMX digital leaders in other Operational Unit's.
- Role will also interact frequently with external parties, particularly with agencies and the main digital players. Key role in bringing freshness to the system on disruptive ways to approach marketing.
Function Related Activities / Key Responsibilities
- Designing strategies and plans for Owned platforms of TCCC local brands in order to maximize consumer engagement & retention
- Developing plans to localize and implement global owned platforms in the Operational Unit
- Manage those platforms with a continuous learning & iteration mindset
- Work hand in hand with global team to ensure the success of the global brands owned platforms in the Operational Unit
- Map and develop relationships with key stakeholders that will maximize TCCC owned platforms to its consumers and shoppers
- Work in partnership with other areas within IMX and MKT to embed the owned platforms into the brand ecosystems
- The Owned Consumer Platforms lead plays a key role in disrupt the way we do marketing and educate / spread that throughout the organization.
Education Requirements
Related Work Experience:
- Digital – savvy: 6-8 years of digital marketing experience, ideally working with digital platforms (creation, management,)
- Experience working in cross-functional and cross-geographical teams is preferred
Functional Skills:
- Digital Marketing
- Digital Platforms
- Agile Ways of Working
What We Can Do for You
- You will be part of the Africa Marketing team where teams are the new heroes and our leaders that are inclusive orchestrators. Together, in pursuit of our Company Vision to craft Loved Brands, done Sustainably, For A Better Shared FUTURE, we will:
- Make our CULTURE Code inevitable
- Build winning Capabilities
- Change the DNA of our organization to becoming ADAPTABLE
- We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
Interested and qualified candidates should:Click here to apply
Job Title: Digital Commerce Marketing Manager, Africa
Ref No: R-45562
Location: Lagos
Job Type: Full time
Position Overview
- Works to influence individuals and businesses to purchase organization products and services online; expands online customer purchasing opportunities; monitors site access patterns to identify customer habits and use them to the organization's advantage; conducts research regarding online consumer purchasing trends; gathers customer feedback to improve website. Individual contributor that is fully proficient in applying established standards; knowledge base acquired from several years of experience in area; works independently; may coach other professionals.
Focus, Scope, & Impact:
- Lead the Digital Commerce marketing campaigns at the OU level, including D2C + B2B2C
- Develop strategies, tactics and programs in partner with FFAA and other digital commerce players in order to maximize digital transactions (D2C + B2B2C)
- Develop solutions to increase scale and effectiveness of OU D2C platforms
- Work in partnership with Digital Commerce team in the development and assessment of the plans, and develop capabilities to evolve the campaigns in real-time
- The Digital Commerce Marketing lead plays a key role in disrupt the way we do marketing and educate/spread that throughout the organization.
Work Focus:
- Great understanding and passion for the e-commerce, FFAA, data and CRMs
- Ability to work in Agile cross-functional teams
Communication Focus:
- Role will require communication with OU Digital Platforms Lead, OU IMX lead, OU Marketing team, OU commercial team and digital commerce leaders in other OUs;
- Role will also interact frequently with external parties, particularly with the main digital commerce players
- Key role in bringing freshness to the system on disruptive ways to approach marketing
Key Knowledge Requirements
- Digital, data-driven marketing
- Digital platforms
- Digital commerce
- Relationship with key digital player
- Agile ways of working
- CRM
Education Requirements
Related Work Experience:
- Digital – savvy: 8-10 years of digital marketing, including digital commerce and data-driven marketing experience.
- Experience working in cross-functional and cross-geographical teams is preferred.
What We Can Do for You
- You will be part of the Africa Marketing team where teams are the new heroes and our leaders that are inclusive orchestrators. Together, in pursuit of our Company Vision to craft Loved Brands, done Sustainably, For A Better Shared FUTURE, we will:
- Make our CULTURE Code inevitable
- Build winning Capabilities
- Change the DNA of our organization to becoming ADAPTABLE
- We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
Interested and qualified candidates should:Click here to apply
Job Title: Innovations Manager
Ref No: R-45538
Location: Lagos
Job Type: Full time
Job Description Summary
Focus, Scope, & Impact:
- Role leads innovation development (e.g. product, package, equipment) within his/her respective category (primarily consisting of globally led brands) to ensure a robust 1 to 3-year innovation pipeline.
- Works collaboratively with global category team to bring global innovation to life within the Attractive-Local-Operating-Unit(AOU) as well as share relevant AOU market information in support of global innovation development.
- Develops holistic business cases and development of product, package or equipment-based innovations working in collaboration with various technical, commercial and brand functions.
- Lead, in collaboration with technical functions, discovery of new technologies, new partners and new applications of existing technologies to package-based solutions.
- Monitor external and/or internal insights and consumer studies (global and/or Africa) by reviewing related publications, reports and research in order to raise system awareness of important trends and their potential implications.
Qualifications and Experience
- 5 years in brand/category management, brand innovation, portfolio management, or innovation/technical disciplines.
- Bachelor’s degree required, MBA preferred.
Functional Skills:
- Ability to take an end-to-end,
- Consumer-driven approach to innovation utilizing multiple sources of information and translating those inputs into specific innovation(s) that meet marketplace needs while delivering brand/business objectives.
What We Can Do for You
- You will be part of the Africa Marketing team where teams are the new heroes and our leaders that are inclusive orchestrators. Together, in pursuit of our Company Vision to craft Loved Brands, done Sustainably, For A Better Shared FUTURE, we will:
- Make our CULTURE Code inevitable
- Build winning Capabilities
- Change the DNA of our organization to becoming ADAPTABLE
- We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
Interested and qualified candidates should:Click here to apply
Job Title: Shopper Insights Manager
Ref No: R-45430
Location: Lagos
Job Type: Full time
Job Description Summary
Focus, Scope, & Impact:
Shopper Insights:
- Leads development of shopper understanding with focus on key OU channels and shopper journey. Generate key shopper insights by channel.
- Ensure that key category, and shopper marketing plans are reflective of changing shopper need states and behaviour.
- Lead the mining of digital shopper insights and work closely with the CCL and IMX teams to drive the execution of digital and ecommerce plans.
- Model and promote a shopper-first mentality throughout the organization through active immersion, communication of consumer and shopper learning, and sharing of insights.
- Devise, manage and deliver insights to IMX to support package design, design guidance and standards and apply thinking marketing around E2E consumer journey (Experience Orchestration and Experience Consistency).
Commercial Insights:
- Partner with the Category Leads and the CCL leads with clear actionable commercial insights based on primary sales, channel, pack, price linked analytics.
- Lead all ad hoc research projects across categories that include price, pack or channel variables - example conjoint studies.
- Provide strategic oversight and guidance to business plans, growth forecasts, brand strategies and new product launch plans for all brands in Africa Portfolio.
- OU Shopper Insights Lead will carry out duties equally through her/his team (including situational coaching and talent development) and individually; and interacting regularly with the OU Insights Lead, OU Insights Team, Global Insights lead, with OU Marketing Lead and broader OU marketing and C&CL teams.
Experience
- 5+ years of senior leadership experience including Market Research, Shopper insights, Commercial Analytics preference for additional Marketing, Innovation, experience.
Profile:
- Must be collaborative in nature, comfortable both contributing to and utilizing global insights, strategies and activations from around the network
- Be a key partner with business and P&L owners to enable better decision making founded on deep consumer, macro forces and commercial insights.
- Provide customer support to brands and Operating Unit to enable brand equity building and consumer relationship building, recruitment and loyalty across TCCC portfolio.
- Be a visible and proactive internal and external leader on behalf of Human Insights and TCCC. Internally: Be a fact-based voice, gaining seat at the table in key business process and decision making. Foster the development of talent and capabilities across the insight’s community and geographies. Externally: Represent TCCC’s point of view in the research and analytics arena and push the envelope for better research standards, data quality and accountability across the industry to benefit companies and consumers.
Work Focus:
- Able to conceptualize frameworks and research models for diverse marketing and consumer insights problems.
- Required to tackle structured and unstructured problems coordinating all phases of analysis from formulation to conclusions / recommendations.
- Comfortable with both large amounts of data, and qualitative insight, iterations with research and technology vendors and able to design effective and efficient insight programs to address business questions.
- Ability to provide cross functional expert knowledge
- Ability to identify, suggest and implement improvements in the area of assessing and understanding shopper and commercial insights
- Ability to orchestrate multiple stakeholders, delivering the highest priority and enterprise wide insight solutions, in a holistic fashion.
- Ability to analyze complex issues and bring together multiple concepts across functions to define the strategic opportunities for the business.
Interested and qualified candidates should:Click here to apply
Job Title: Consumer Insights Manager, Sparkling Flavours
Ref No: R-45655
Location: Lagos
Job Type: Full time
Position Overview
- Leads development of insights learning plan, including Identifying key insights-driven opportunities and threats by category and channel.
Function Related Activities/Key Responsibilities
- Leads development of insights learning plan, including Identifying key insights-driven opportunities and threats by category and channel.
- Define insights protocols and deliver insights to Operational Unit Categories for brand strategy.
- Development of creative strategy insights in support of business and creative brief, early and late stage creative development, consumer co-creation, evaluation and testing.
- Devise, manage and deliver insights to Operational Unit Categories to support launch of new regional and local brands, driving the innovation pipeline, development of visual identity for regional and local brands and development marketing campaigns for regional & local brands.
- Development of innovation opportunity identification, concept development and assessment, product and packaging development, early and late stage consumer co-creation, evaluation and testing.
- Application of product-concept testing protocols for innovation projects (with TCR, R&D).
- Devise, manage and deliver insights to IMX to support package design, design guidance and standards and apply thinking marketing around E2E consumer journey (Experience Orchestration and Experience Consistency).
- Collaborate with IMX to understand and incorporate category consumer and consumption insights.
- Define and action testing protocols for IMX campaigns.
- Perform ad hoc research (e.g. for global campaigns and innovation projects).
- Function network contribution, share insights from Operational Unit and learnings (including from successful localized campaigns), capabilities development, and apply best practices from the global Human Insights network.
- Provide insights consult support for related Operational Unit functions (SRA, PAC, Front Line Marketing etc.).
- Operational Unit Consumer Insights Lead will carry out duties equally through her/his team (including situational coaching and talent development) and individually; and interacting regularly with the Operational Unit Insights Lead, Operational Unit Insights Team, Global Insights lead, with Operational Unit Marketing Lead and broader Operational Unit Marketing, Strategy and C&CL teams.
Education Requirements
Related Work Experience:
- 8 - 10 years of experience including Consumer Insights, Market Research, Analysis, preference for additional Marketing, Innovation, experience.
- Experience in working in TCCC system especially in insights / K&I role supporting categories is preferred
- Experience in being a part of a Regional, Global charter is an advantage
Functional Skills:
- Market Research techniques
- Insights Approaches, trends and latest Industry thinking
- Holistic Analysis and business question resolution
- Consumer co-creation, communities and digital/influencer networks
- Shopper research, passive data streams and neuro techniques
- Agency and project Management
What We Can Do for You
- You will be part of the Africa team where teams are the new heroes and our leaders are inclusive orchestrators. Together, in pursuit of our Company Vision to craft LOVED BRANDS, done sustainably, for a better shared future, we will:
- Make our CULTURE Code inevitable
- Build winning Capabilities
- Change the DNA of our organization to becoming ADAPTABLE
- We are doing our best to create a seamless candidate experience for you as you apply for roles within the company. Due to the high volume of vacant positions, the recruitment process may take longer than usual and there may be a longer delay between application and interview. We appreciate your patience.
Interested and qualified candidates should:Click here to apply
Application Deadline 5th March, 2021.