Marketing questions and answers

Marketing Questions and Answers

Prepare for your Marketing exam with our growing list of marketing past questions and answers.

56.

Companies that purchase goods for further processing is an example of 

A.

a consumer market

B.

an industrial market

C.

a reseller market

D.

a government market

Correct answer is B

No explanation has been provided for this answer.

57.

Milk, sugar and bread bought by Amaka for her children's breakfast is an example of

A.

shopping goods

B.

convenience goods

C.

specialty goods

D.

unsought goods

Correct answer is B

No explanation has been provided for this answer.

58.

In marketing, the term product refers to

A.

any item that can be seen or touched

B.

anything that can be offered for consumption

C.

goods and ideas

D.

packages' design and warranty

Correct answer is C

No explanation has been provided for this answer.

59.

Which marketing mix element is applicable when a firm provides parking space for it's customers? 

A.

process

B.

people

C.

price

D.

promotion

Correct answer is D

No explanation has been provided for this answer.

60.

A feature of product as a maketing mix element is 

A.

credit terms

B.

warranty

C.

cash discount

D.

allowances

Correct answer is B

No explanation has been provided for this answer.