Prepare for your Marketing exam with our growing list of marketing past questions and answers.
Which of the following is not a stage in product development?
Idea generation
Concept development
Product differentiation.
Market analysis
Correct answer is C
No explanation has been provided for this answer.
Which of the following is a source of fund that a limited liability company will not pay back?
Debenture
Ordinary shares
Overdraft
Bank loans
Correct answer is B
No explanation has been provided for this answer.
A reason for granting cash discount is to___________
Minimize bookkeeping work.
Encourage prompt payment.
Encourage bulk buying.
Enable the buyer make more profit.
Correct answer is B
No explanation has been provided for this answer.
The stage in buyers decision process at which customer satisfaction occurs is____________
Need recognition.
Information search.
Evaluation of alternatives.
Post purchase behaviour
Correct answer is A
No explanation has been provided for this answer.
Political.
Economic.
Legal.
Social.
Correct answer is B
No explanation has been provided for this answer.