A distinctive feature of a personal selling is the
face to face meeting of seller and buyer
selling of cheap items only
sale of industrial goods only
hawking of goods
Correct answer is A
No explanation has been provided for this answer.
People who are against advertising claim that it
widens the market for consumer goods
encourages consumers to buy what they do not need
emphasizes the good feature of a particular product
promotes competion among firms
Correct answer is D
No explanation has been provided for this answer.
Which of the following would be necessary before the introduction of a new product?
Product differentiation
Target marketing
Market research
Market segmentation
Correct answer is C
No explanation has been provided for this answer.
Which of the following is a means by which a contract of agency could be terminated?
Mutual agreement
Lack of consideration
Failure to insure the contract
Payment of commission
Correct answer is D
No explanation has been provided for this answer.
Which of the following makes it an offense for a trader to make untrue statement about his goods?
Consumerism
Consumer Credit Act
Trade Description Act
Price Control Act
Correct answer is A
No explanation has been provided for this answer.