WAEC Marketing Past Questions & Answers - Page 36

176.

A pricing method which involves negotiation between the seller and potential buyer in determining the price for a product is

A.

target pricing

B.

cost-plus pricing

C.

haggling pricing

D.

dynamic pricing

Correct answer is C

No explanation has been provided for this answer.

177.

The market where goods are purchased for the purpose of selling it to consumers is

A.

institutional market

B.

industrial market

C.

reseller market

D.

government market

Correct answer is B

No explanation has been provided for this answer.

178.

The element of marketing mix that involves creating awareness for goods is

A.

price

B.

place

C.

product

D.

promotion

Correct answer is D

No explanation has been provided for this answer.

179.

All activities involved in planning, designing and producing the container of a product is

A.

branding

B.

packaging

C.

merchandising

D.

promotion

Correct answer is B

No explanation has been provided for this answer.

180.

The systematic design, collection and analysis of data about problems relating to the marketing of goods and services is marketing.

A.

insight

B.

planning

C.

research

D.

intelligence

Correct answer is C

No explanation has been provided for this answer.