WAEC Marketing Past Questions & Answers - Page 32

156.

The source of funds that a firm can use to address cash difficulties within one year is___________

A.

overdraft.

B.

factoring.

C.

grants.

D.

leasing.

Correct answer is A

No explanation has been provided for this answer.

157.

The term Marketing mix describes:

A.

a composite analysis of all environmental factors in a company.

B.

a series of business decisions that aid in selling a product.

C.

the relationship between an organization's marketing strengths and weaknesses.

D.

a blend of elements to satisfy specific target markets.

Correct answer is D

No explanation has been provided for this answer.

158.

A pricing system that relies on customers location to charge different prices is___________

A.

flexible pricing.

B.

penetration pricing.

C.

geographical pricing.

D.

skimming pricing.

Correct answer is C

No explanation has been provided for this answer.

159.

The system of retailing operation used by Supermarkets is_________

A.

self service.

B.

limited service.

C.

full service.

D.

merchandising service.

Correct answer is A

No explanation has been provided for this answer.

160.

The term exchange in marketing means__________

A.

buying of goods.

B.

buying and selling of goods.

C.

selling or goods.

D.

buying and distribution of goods.

Correct answer is B

No explanation has been provided for this answer.