Convenience and specialty goods are classified as__________
Consumer goods.
Organizational goods.
Agricultural goods.
Industrial goods.
Correct answer is D
No explanation has been provided for this answer.
Which of the following cannot be used to identify a product?
Trade mark
Trade name
Pricing policy
Package
Correct answer is C
No explanation has been provided for this answer.
A product by an organization for use in carrying out a business is_____________
An industrial product.
A specialty product.
A consumer product.
A convenience product.
Correct answer is A
No explanation has been provided for this answer.
Marketing is defined as_____________
Buying and selling to customers.
Selling and distribution customers.
Meeting customers need profitably.
Advertising and promotion to customers
Correct answer is C
No explanation has been provided for this answer.
Competitive price in marketing is arrived at by__________
Considering competitive demand for the product.
Adding mark-up to the cost price.
Setting price in relation to competitors' price.
Adding margin to the best price.
Correct answer is C
No explanation has been provided for this answer.