It is often said that "the consumer is always right" This describes the doctrine of?
consumer movement
consumer sovereignty
caveat emptor
consensus ad idem
Correct answer is B
No explanation has been provided for this answer.
mass advertising
competitive advertising
persuasive advertising
direct advertising
Correct answer is A
No explanation has been provided for this answer.
A retailer sells his product at "Buy-two-take three" The sales promotion method referred to is?
free sample
gift
premium
trade
Correct answer is C
No explanation has been provided for this answer.
Which of the following does not belong to the group?
Posters
Window display
Free samples
Hoarding of goods
Correct answer is D
No explanation has been provided for this answer.
One disadvantage of of rail transport is?
suitability for fragile goods
obsence of pilferage
vulnerability to severe weather
inflexibility
Correct answer is D
No explanation has been provided for this answer.