WAEC Marketing Past Questions & Answers - Page 15

71.

Marketing research studies are not undertaken in which of the following areas?

A.

Media effectiveness

B.

Product information

C.

Market evaluation.

D.

Quality Control.

Correct answer is D

No explanation has been provided for this answer.

72.

A bank loan obtained by Chief lbrahim to start a business is an example of ____________

A.

Internal source of fund

B.

Personal source of fund.

C.

Family source of fund.

D.

External source of fund

Correct answer is B

No explanation has been provided for this answer.

73.

A warehouse where dutiable goods are kept is a________

A.

Cooperative warehouse.

B.

Public warehouse.

C.

Bonded warehouse.

D.

Private warehouse.

Correct answer is C

No explanation has been provided for this answer.

74.

A need that is sufficiently pressing to direct a consumer to seek satisfaction is____________

A.

Motive

B.

Fancy

C.

Want

D.

Requirement

Correct answer is C

No explanation has been provided for this answer.

75.

A company that offers storage facility to a seller is___________

A.

A marketing intermediary.

B.

A market facilitator.

C.

A buyer

D.

A seller

Correct answer is B

No explanation has been provided for this answer.