An information required for marketing planning is
product quality control mechanism
company's recruitment policy
previous year's sales volume
company's finacial policy
Correct answer is C
No explanation has been provided for this answer.
intelligence
research
audit
planning
Correct answer is C
No explanation has been provided for this answer.
The last stage in the consumer buying decision process is
information search
evaluation of alternatives
problem recognition
post-purchase decision
Correct answer is D
No explanation has been provided for this answer.
At what stage in the buying process does a consumer consider product attributes of valuable brands?
Alternative search
Alternative evaluation
Purchase decision
Post-purchase decision
Correct answer is B
No explanation has been provided for this answer.
Which of the following statements explains an organizational market
Buyers are widespread
Buyers are price conscious
Purchasing is on first-come, first-serve basis
Purchasing is done by trained personnel
Correct answer is B
No explanation has been provided for this answer.