A new model of mobile phone has just arrived in the shop. As a sales representative, which of the following is the most important thing you should do before starting to sell this product?
Make sure that the product is prominently displayed in the store.
Read about the popularity of the new product.
Check how one of your competitors is presenting the product.
Try out the product yourself in order to familiarise yourself with it.
Correct answer is D
Familiarising yourself with the product by trying it out yourself (answer choice D) is the most important response. As a sales representative you should be able to demonstrate to the customer how to use the product, and to be as well acquainted with it as possible.
Making sure the presentation is organized appropriately (answer choice A) is important but not the most critical.
Reading about the popularity of the product (answer choice B) is relevant and could help you in your sales, but it’s not critical.
Checking what a competitor is doing (answer choice C) could be helpful, but again, not necessary.