JCDecaux Africa Vacancy for a General Manager
JCDecaux Africa is the number one Outdoor
Advertising company worldwide, the market leader in Europe, number 1 in
Asia Pacific, in Latin America and in Africa
We are recruiting to fill the position below:
Job Title: General Manager
Location: Nigeria
Employment Type: Full Time
Job Description
- The successful incumbent is responsible to direct and coordinate
the core functions of the country including Development, Sales,
Operations and Finance ensuring each element is evolving through a
culture of continuous improvement and the impact on each department is
managed in a balanced way.
- Grow an ambitious attitude across the departments, encouraging
creativity and swift problem solving underpinned by the JCDecaux quality
policy and Group quality & safety standards.
- Drive the country performance in an entrepreneurial style taking
personal ownership of the performance of each department resulting in
strong profitability growth.
Key Responsibilities & Functions
Development:
- To manage and develop relationships with all commercial landlord partners: public, private and corporate.
- Identify new commercial landlord opportunities through which to grow the asset base in line with Group strategy.
- Monitor public and private press/journals for new tender opportunities and liaise with ead Head Office on tactics.
- Work closely with C.O.O Sub Saharan Africa, Sales and Marketing
Director Sub Saharan Africa, Development Manager Sub Saharan Africa, on
new product development and services to ensure the asset base evolves in
line with landlord partners and advertising client’s expectations:
create new contractual opportunities through JCDecaux’s product/service
global expertise – defining the development strategy.
- Manage local asset placements to ensure quality of location and
distribution are to JCDecaux standards and in line with landlords and
advertising clients expectations.
- Manage all capital expenditure per project to ensure costs are within budgets and in-charge dates are met.
- Manage country capex report on a monthly basis.
- Produce monthly development report and review with CEO Sub Saharan Africa
- Manage new tender process with support from Head Office and
Group, establishing effective communication with internal and external
stakeholders.
- Manage profitability of asset base with monthly review of revenue by panel and profitability per contract.
Advertising Sales:
- Ensure all countrywide/long term sales agreements are proactively managed to ensure renewal and growth.
- Ensure top 10 advertising clients are proactively managed to grow JCDecaux share of advertising spend.
- Identify new advertising clients and grow their share of advertising spend with JCDecaux.
- Manage on a daily/weekly/monthly basis advertising sales
performance against budget and targets: conducting weekly sales meetings
to ensure focus across sales team and key objectives are set in line
with local and Group sales strategy.
- Approve all rate card discounts above established rules of engagement.
- Avoid blank panels where possible using voidage agreements or other local initiatives without reducing profitability.
- Grow engagement and revenues in digital content creation – support from Head Office.
- Grow ‘Activations’ and revenues across country.
- To deliver outdoor advertising opportunities to advertisers,
that promotes and enforces brand positioning for the advertiser, that at
the same time, is economically viable to supply and develop, and
delivers an acceptable return on investment.
- To build and maintain loyalty between the advertiser and
JCDecaux, and to strive towards delivering a quality and professional
medium suitable for the specific need and market, through innovative
technology, high quality standards and professional service levels.
- Manage review of artwork to ensure all advertisements are in line with Group, Country and Contractual stipulations.
- Escalate with immediate effect any major sales issues to Sales Director Sub Saharan Africa.
- Produce monthly sales report, in conjunction with Sales Manager and review with Sales Director Sub Saharan Africa.
- Review weekly/monthly year on year tracking of revenue performance per panel type, per network, per advertising client.
- Ensure sales networks, in-charge dates and change of design
requests are in line with agreed operational resources and cost
forecasts: optimise this area – find the best balance.
- Review and approve all sales commissions on a monthly basis
- Review and agree sales forecasts on a weekly/monthly/annual basis.
- Review and approve all advertising credits.
Operations:
- Review on a monthly basis the operational performance against
planned and reactive maintenance against contractual and internal KPIs,
especially cleanliness of assets, site presentation, illumination,
digital quality, poster presentation, printing quality.
- Review management of digital spare parts repair within and out of warranty.
- Review flighting performance to ensure on time and right first time targets are met.
- Review printing performance to ensure on time and right first time targets are met.
- Ensure flighting and printing costs are in line with Group benchmarks.
- Ensure flighting and printing contracts, in accordance with Group standards, are in date and signed by authorised signatories.
- Review people, vehicle, asset quality, electrical, mechanical and structural inspection action plans.
- Review operational flexibility to ensure, within reason,
changing demands from both landlords and advertising clients can be met.
- Review all advertising credits due to operational performance and agree action plans to prevent re-occurrence.
- Ensure management of operational data and systems are line with Group standards.
- Review Health & Safety action plans on a monthly basis.
- Review operational opex on a monthly basis to ensure within budget.
- Review all capex projects to ensure product delivery and on site
works are to Group standards, on time, on cost and in-charge dates are
met.
- Liaise with COO for any operational support and guidance,
escalating any major issues with immediate effect. Head Office will
drive and remedy all operational issues.
- Produce monthly Operations report, in conjunction with Operations Manager and review with COO Sub Saharan Africa.
- Review reactive performance against landlords and advertising
sales complaints and escalate to COO where required: target is same
day/24hrs.
- Review cleanliness and orderliness of employees, vehicles, depots and storage.
- Review monthly stock checks and records of plant/PPE/tools receipt by employees.
Finance:
- Review country P & L on a monthly basis reviewing all revenues, rents, operational and other costs.
- Review and approve all purchase orders in line with Head Office processes.
- Approve all recruitment and salaries in line with Head Office processes.
- Escalate with immediate effect any concerns to the relevant Head Office Director.
- Produce monthly Finance report, in conjunction with Finance Manager/Accountant and review with CFO Sub Saharan Africa.
Minimum Requirements
- A B.Sc in Business Management or related field
- Must have at least 5 years’ experience in a leading Multi-National
- At least 2 years experience in Country responsibility for P & L
- Must be proficient in local language (written and oral)
- Must be proficient in English (written and oral)
- Previous experience in Africa would be advantageous
- Nigerian Citizen
How to Apply
Interested and qualified candidates should:
Click here to apply