Director, Partnerships and Media Job Vacancy at ADG Technology

⏲ May 9, 2019, 10:33 AM
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ADG Technology is developing the premier mobile content platform for Africa. Our mission is to deliver entertaining content to African consumers through interactive digital experiences. Carry1st, the first franchise, is a live-streamed mobile trivia game where players answer questions and compete to earn rewards. The app soft-launched in Nigeria in late 2018 and has since been downloaded over 25,000 times in the Google Play Store with very limited marketing. You will join a well-capitalized founding team that has deep experience scaling businesses across Africa and globally. We are recruiting to fill the position below: Job Title: Director, Partnerships and Media Location: Lagos, NG Job Description

ADG is looking for a Director of Partnerships and Media to be responsible for increasing awareness and adoption of ADG’s franchises within Nigeria through high-value partnerships, engaging social media campaigns, and effective public relations.
You will be responsible for building our brand and creating a country-centric model to acquire hundreds of thousands of customers every year.

What will you work on? You will lead ADG’s strategic marketing initiatives with the goal of driving user acquisition and engagement, both on and offline. You will:

Generate buzz about Carry1st through local / international media partners and activation events
Work with Game Ops for promotional events on the app linked to marketing campaigns
Represent ADG in-country and collaborate with global leadership to drive growth across the continent
Develop, manage and maintain relationships with key partners in Nigeria – including aspirational brands, popular social influencers, or distribution partners that can assist with scale
Execute a social media strategy, growing a followership that increases user engagement with Carry1st

Requirements What makes you a great candidate? You are creative, highly motivated, and organized. Relationship building comes naturally whether with a corporate partner or artist. You have excellent communication skills and can express our brand creatively and persuasively. When evaluating your candidacy, we’ll look for the following:

Ability to navigate across different regions and demographics
Experience living and working in Nigeria
Bonus Industry, media and conference speaking experience
Proven work experience building partnerships and high impact B2C marketing campaigns
Strong communication skills and effective project management
Ability to work independently and proactively within context of a global team

Benefits