Digital Marketing Executive Job at TopYouGo, 4th December, 2018


TopYouGo is a full-service digital marketing agency providing a wide range of digital marketing services to small, medium and large sized businesses across Lagos, Abuja, and other cities in Nigeria, and overseas. As a very ambitious company, we have a strong desire for success, which has helped in ensuring customer satisfaction and client retention. We are recruiting to fill the position below:     Job Title: Digital Marketing Executive Location: Lagos Job Description

  • TopYouGo Digital Marketing Agency is looking for an enthusiastic Digital Marketing Executive to join its exciting team in the Lagos office.
  • The ideal candidate will possess a good understanding of digital marketing – as well as some level of traditional marketing. Most importantly, the ideal candidate must have a passion for delivering results.
About the Role
  • The successful candidate will be responsible for clients’ digital marketing campaigns, creating, monitoring and ensuring engagements and conversions.
  • The candidate will ensure that clients’ websites are optimized for search engines; social media contents generate engagements; email campaigns facilitate lead generation; paid advertising campaigns are setup to achieve their objectives; amongst others.
  • To excel in this role, the successful candidate needs 1 – 3 years’ experience in a similar role. Excellent understanding of SEO, PPC, social media marketing, content writing, and email marketing is paramount.
Skills Required
  • Setting up and optimising Google Ads and Social Media Advertising campaigns for businesses
  • Ability to write contents for blogs, website, products, services, social media, press releases, email newsletter, marketing campaigns and more.
  • Ability to create a tailored digital marketing strategy, content marketing strategy and social media strategy
  • Previous experience of using CRM systems, marketing automation tool, lead management systems, partner and client portals
  • Degree in communication-related courses, such as mass communication, is desirable – but not a must.
  • Basic understanding of HTML and CSS
  • Experience with website analysis, preferably using Google Webmaster Tools - Google Analytics, Search Console, Google Maps API and more
  • Website maintenance and administration of content management systems and e-commerce solutions
  • Adept with Search Engine Optimisation (SEO) processes – Keyword Research, SEO Audit, creating Meta Tags, local SEO and link building
  • Knowledge of Google My Business and local business directory listing
  • Ability to create and optimise social media pages for business
Personal Attributes:
  • Project management and customer relationship management skills
  • Excellent team player with an entrepreneurial spirit
  • Strong interest in research and personal development
  • A passion for digital marketing
  • Articulate and good communicator
  • Excellent content writing skill
  • Ability to handle pressure whilst working to deadlines
Remuneration Salary (negotiable and based on experience); 37.5 hours per week.     How To Apply Interested and qualified candidates should send an up-to-date CV and Application Letter to: [email protected]   Application Deadline 24th December, 2018.