Search Engine Optimization (SEO) Executive Job in Lagos at Supermart Express Service

Supermart Express Service, an online shopping platform, is recruiting to fill the position below:


Job Title: Search Engine Optimization (SEO) Executive

Location: Lagos

Job Description

• The SEO/SMO Executive is responsible for coordinating and implementing SEO & SMO strategies for Supermart.
• The qualified candidate will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills.
• This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved

• Define requirements, tasks, and resources associated to SEO strategy
• Manage and execute implementation of SEO strategy
• Communication to internal stakeholders, team, and management on strategy/project development, timelines, and results
• Collaborate on strategy and goal definition for success
• Keep pace with SEO, search engine, social media and internet marketing industry trends and development
• Contribution to the company blog and at least one social media community

• Perform keyword research in coordination with Supermart business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
• Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
• Research and administer social media tools in support of clients’ social media strategy
• Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
• Communication to team and management on project development, timelines, and results
• Provide recommendations and execute/manage strategies for content development in coordination with SEO goals - general and keyword specific
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
• Develop and implement link building campaigns
• Develop, manage and execute communication/content strategies via social communities in coordination with client goals

• Passion for SEO and overall internet marketing
• High levels of integrity, autonomy, and self-motivation
• Excellent analytical, organizational, project management and time management skills
• Outstanding ability to think creatively, strategically and identify and resolve problems
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
• Ability to clearly and effectively articulate thoughts and points

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Experience with A/B and multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• High-level proficiency in MS Excel, PowerPoint, and Word
• Up-to-date with the latest trends and best practices in SEO and SEM
• BS/MS degree in a quantitative, test-driven field
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Proven experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Experience with bid management tools (e.g., Click Equations, Marin,Kenshoo, Search Ignite)