PZ Cussons Nigeria Plc Vacancy for a Regional Brand Manager- Home Care
PZ Cussons Nigeria Plc a market leader in the FMCG sector is seeking
for a highly competitive, experienced professional to join our team as a
Commercial Export Sales Manager.
Our products are distributed across
multiple channels, and we place a high level of importance on the
Quality and Service we offer to our Customers.
Job Title: Regional Brand Manager- Home Care
Department - Marketing
Location - Nigeria
Job PurposeUtilise
a thorough understanding of the African consumer, customer and
competitor environment to develop compelling brand strategies, aligned
to group brand strategies
Reports toRegional Head of Category – Home Care
Significant Relationships (Internal & external)
• Cross-functional teams from Finance, Commercial, Supply Chain, HR, NPD, Consumer Insights, Digital
• Advertising agencies & Service providers
• Regional Marketing team
• Brand Development & Activation Team
Key Accountabilities1.
Contribute to the creation and development of brand strategy to grow
brands market share volume/value and profitability; and oversee strategy
implementation.
2. Support the delivery of overall budgeted
profitability of the brand by developing solid brand strategies that
grow and sustain brand performance
3. Monitor and report the regional
brand’s performance through brand health indicators (NNS, GM, MC) and
key consumer KPIs (awareness, trial, attribute rating etc.)
4. Explore & exploit new growth opportunities for the brand.
5.
Initiate and lead the NPD process ensuring that its requirements are
managed and delivered according to targets with clear hand over to CBUs
at Gate 2
6. Collate local consumer insights and output from research plans to feed into the development of the brand strategy
7. Define pricing policy for products within the brand portfolio in the Region
8. Develop regional communication material aligned to the brand strategy and that support the delivery of CBU brand plans
9. Participate actively in company-wide initiatives as required – e.g. Margin Improvement
10. Proactively identify sources and resource needs to support brand growth
Job Context & Special Features:May require
• Significant in-country and regional travel
• International travel
• Flexibility to work on weekends
Qualification , Experience & Competencies• Bachelor Degree
• 5-7 years demonstrated experience in Brand Management
• Professional Qualification in Marketing is essential
• IT savvy including the use of MS Office Suite of Applications
Capabilities/Technical skillsConsumer Champion
• Insight generation (Developed)
• Communication (Proven strength)
• Digital (Proven strength)
Innovation Champion
• Innovation (Developed)
• NPD and PLM (Proven strength)
Business Leader
• Personal leadership (Developed)
• Personal drive (Developed)
• Talent development (Developed)
Brand Champion
• Brand propositions (Developed)
• Strategy (Developed)
Profit and Growth Champion
• Commercial delivery (Proven strength)
• RTM (Proven strength)
How to Apply
Qualified candidates should send CV to
[email protected]