Nokia’s mission is simple: Connecting People. Our goal is to build great mobile products that enable billions of people worldwide to enjoy more of what life has to offer. Our challenge is to achieve this in an increasingly dynamic and competitive environment.
Ideas. Energy. Excitement. Opportunities. In today's mobile world, it feels like anything is possible - and that's what inspires us to get out of bed every day.
Job Title: Head of Marketing-000000076343
Job Description:
· To lead all marketing activities in the designated geography and ensuring short and long term business targets are met. Responsible for leading the following functions: Head of Product, Head of Planning & Analytics, Head of Activation & Head of Channel. Ensure the overall development of consumer centric campaigns and execution of business plans. Responsible for being the guardian of the marketing plan and execution at the Unit level. To harness and attracting marketing talent, inclusive of retaining talent. Having financial acumen and to take full accountability of reviewing and signing off all marketing business cases that is aligned to the growth metrics of the area.
Main Responsibilities
• Annual budgeting, marketing and marketing investment plans in line with global and regional strategy
• Prioritized portfolio input based on local market insights
• Driving optimization of the marketing mix and touch point strategy in marketing implementation plans
• Responsible for Business unit product marketing and product management activities (launch readiness) in the designated geography.
• Leads, inspires and develops marketing, product/application sell-in, and variant creation and management competence with the Product team.
• Implementation of marketing plans that are aligned with global stakeholders and sales channels, governance and visibility of deviations.
• Responsible for driving consumer insights into the planning process inclusive of being an authority on competitor knowledge.
• Accountable for marketing budget forecasting and accuracy, inclusive of signing off on all marketing business cases, which aligns to the business imperatives of the area.
• Leadership to Area and LO marketing teams to ensure marketing excellence.
• Campaign Activation – campaign localisation in line with guidelines.
• Facilitation of consumer acquisition, on-boarding, and engagement
• Network and Media agency management by managing relationships with advertising agencies to develop creative production work and monitor compliance with global guidance
• Achievement of ROI and ROE according to plan
• Management and implementation of local retail and customer / operator marketing in line with area and customer account team requirements
• Utilize marketing analysis tools to create marketing insights, tactics within annual plan and to evaluate success of implemented marketing initiatives
Qualifications
Requirements
• Strong generalist marketer with min15+ years of experience and a demonstrated ability to utilise both marketing and communications to drive successful consumer programmes.
• Must have experience in technology marketing, product marketing, internet services and technologies. Solid understanding of product technology and passion for technology.
• Track record of delivering results in complex and dynamic environments
• Strong alignment sales with a focus on results
• Consumer research, analytics, intelligenceand trends, including competition
• Drive and passion for Brand management & development
• Deep experience of local market from marketing and communications perspective
• Relationship, collaboration and communication skills. Ability to lead both own as well as virtual team members and to involve resources from other teams. Solid Leadership experience.
• Working in multinational with solid global and proven track record in diverse markets.
Our culture is founded on openness, collaboration and honesty, with colleagues who are brilliant in their field, resilient, and above all, strive for the best. One team, where everyone makes a difference and everyone is heard. We care. Even in tough times.
We are driven by a better tomorrow, not just by past success. We make great products and services for millions of people, positively improving their daily lives. We are on a path where simplicity and “thinking big” can lead to great things.
Job Title: Senior Channel Marketing Manager-000000076344
Job Description:
Nokia is committed to connecting people to what matters to them, giving them the power to make the most of every moment, everywhere, anytime. At Nokia, you have a personal opportunity in an inspiring environment to make a global difference. Build a career that you will be proud of. Go on an adventure everyday. Help shape a new era in the mobile industry. It’s your world. This is your moment to shape it.
· The Senior Channel Marketing Manager provides strategic direction and operational execution through the inspiration and management of the creation and execution of channel marketing strategies in the Area. This will ensure consumer connection at all retail / operator channels – to drive traffic to retail, convert visits to purchase, and reinforce the Nokia brand position and credentials.
· The Channel Marketing strategic imperative will be to focus on the key business/ sales drivers by channel with a clear understanding of the associated consumer insights which when combined with the consistent execution of Brand position will deliver against the ROI of the consumer retail journey.
Main Responsibilities
· Leading local strategy development for Channel marketing for the Area, aligning with Regional / Global strategy.
· Working with LO teams to ensure alignment to regional strategy based on local channel priorities and focus areas
· Build understanding of consumer insights for the Area in on order to incorporate clear strength in consumer needs, wants, attitudes and behaviours leading to more relevant, consumer connectivity and more effective marketing strategy.
· Leadership to LO channel teams to ensure creative excellence and consistency in output.
Key reviewer to ensure Channel is part of the overall strategic GTM processes.
· Working with LO teams, to ensure channel marketing execution and out of scope work is on strategy and on brand guidelines.
· Collaborating with Area Activation Team to ensure all activation strategies (unless purely brand building) focus on driving to sales conversion and can be clearly aligned to channel
· Closely collaborating with the IMEA Regional team in order to achieve effective channel marketing strategy.
Qualifications
Requirements
10 – 14 years’ experience with exposure to managing channel brand marketing and marketing investments for large brands, including agency interfacing and management. Experience of team leadership. Strong Influencer and Negotiating skills with experience in working within matrix structures.
Our culture is founded on openness, collaboration and honesty, with colleagues who are brilliant in their field, resilient, and above all, strive for the best. One team, where everyone makes a difference and everyone is heard. We care. Even in tough times.
We are driven by a better tomorrow, not just by past success. We make great products and services for millions of people, positively improving their daily lives. We are on a path where simplicity and “thinking big” can lead to great things.
How to Apply
http://www.nokia.com/global/about-nokia/careers/
Closing Date Dec 1, 2012, 7:59:59 PM
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