Digital Marketing Officer Job Vacancy at Ibis Lagos Airport Hotel

Ibis Lagos Airport Hotel is located at 35/37 Muritala Mohamed Intl Airport Road, Ikeja Lagos. The hotel is one of the best hotels in Ajao Estate and it is easy to locate from the airport. The hotel is located 5 minutes away from the International Airport. We are recruiting to fill the position below:     Job Title: Digital Marketing Officer Location: Lagos Job Description

• Responsibility for planning and budgetary control of all digital marketing
• Evaluating customer research, market conditions and competitor data.
• Review new technologies and keep the company at the forefront of developments in digital marketing.
• Devising strategies to drive online traffic to the company website.
• Tracking conversion rates and making improvements to the website.
• Developing and managing digital marketing campaigns
• Utilising a range of techniques including paid search, SEO and PPC.
• Overseeing the social media strategy for the company.
• Managing online brand and product campaigns to raise brand awareness.
• Managing the redesign of the company website.
• Improving the usability, design, content and conversion of the company website

• Experience in ecommerce, SEO, PPC, Email marketing, and social media.
• Previous experience in a similar digital marketing role.
• Graphic Design Skills
• Web Design Skills will an added advantage.
• Bachelor's degree
• Minimum 3 years’ Experience in Digital Marketing
• Experience managing PPC, SEO and Affiliate programmes
• Strong understanding of current online marketing concepts, strategy and best practice.