Digital Marketer / Social Media Manager at X Factor Productions Limited


X Factor Productions Limited is an entertainment and media company, specializing in talent development, artistes management, event planning, advertising, and media consultancy we also create a platform for persons with disability to showcase their unique talent.

We are recruiting to fill the position below:



Job Title: Digital Marketer / Social Media Manager

Location: Okota, Lagos

Job Summary

  • The candidate will develop, implement, and manage marketing campaigns promoting the organization's products and services.
  • The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers and also manage all social media.

Key Responsibilities

  • Develop marketing strategies that align with the organization's business goals
  • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
  • Conduct market research and analyze trends to identify new opportunities and improve campaign performance
  • Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
  • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Stay up-to-date with emerging digital marketing trends and technologies

Qualifications

  • 3-5 years of checkable experience in digital marketing or related field
  • Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
  • Strong project management skills
  • Excellent written and verbal communication skills
  • Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
  • Proficient in marketing automation tools

Important Skillset:

  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google AdWords campaigns
  • Strong analytical skills and data-driven thinking
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Up-to-date with the latest trends and best practices in online marketing and measurement

Salary
N150,000 - N180,000 Monthly.

 

How to Apply
Interested and qualified candidates should:
Click here to apply online
Or
Send their CV to: [email protected] using the Job Title as the subject of the email

Application Deadline  31st September, 2024.