Social Media Manager Requirements, Skills & Qualifications

The following common skills and qualifications are required of a Social Media Manager:

  • B.Sc degree in Marketing or relevant field
  • Proven work experience as a Social media manager
  • Knowledge of online marketing channels
  • Familiarity with web design
  • Excellent communication skills
  • Analytical and multitasking skills
  • Hands on experience in content management
  • Excellent copywriting skills
  • Ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research and Google Analytics

Note that this is not an exhaustive list of Social Media Manager skill, qualifications and experience. Job requirements for specific Social Media Manager roles may vary, depending on the industry and type of employer.

Related

Social Media Manager Job description

Social Media Manager Salary in Nigeria

Social Media Manager Interview questions

Social Media Manager Cover letter

Social Media Manager CV

Social Media Manager Jobs in Nigeria

Similar job descriptions

Actress job description

Social Media Intern job description

Author job description

Video Specialist job description

Video Producer job description

Social Media Coordinator job description

Sculptor job description

Social Media Designer job description

YouTuber job description

Producer job description

Journalist job description

Digital Media Planner job description

Stage Manager job description

Political Analyst job description

Director of Photography job description

Talent Manager job description

Creative Director job description

Artist job description

Marketing Analyst job description

Movie Producer job description