Marketing questions and answers

Marketing Questions and Answers

Prepare for your Marketing exam with our growing list of marketing past questions and answers.

106.

Convenience and specialty goods are classified as__________

A.

Consumer goods.

B.

Organizational goods.

C.

Agricultural goods.

D.

Industrial goods.

Correct answer is D

No explanation has been provided for this answer.

107.

Which of the following cannot be used to identify a product?

A.

Trade mark

B.

Trade name

C.

Pricing policy

D.

Package

Correct answer is C

No explanation has been provided for this answer.

108.

A product by an organization for use in carrying out a business is_____________

A.

An industrial product.

B.

A specialty product.

C.

A consumer product.

D.

A convenience product.

Correct answer is A

No explanation has been provided for this answer.

109.

Marketing is defined as_____________

A.

Buying and selling to customers.

B.

Selling and distribution customers.

C.

Meeting customers need profitably.

D.

Advertising and promotion to customers

Correct answer is C

No explanation has been provided for this answer.

110.

Competitive price in marketing is arrived at by__________

A.

Considering competitive demand for the product.

B.

Adding mark-up to the cost price.

C.

Setting price in relation to competitors' price.

D.

Adding margin to the best price.

Correct answer is C

No explanation has been provided for this answer.