Brand and Marketing Manager at Sooyah Bistro Limited
Sooyah Bistro - We are a one-stop Suya culinary restaurant. Sooyah Bistro is our way of combining an age-old tradition with today's innovation, resulting in an amazingly unique, tasty and creative culinary experience.
We are recruiting to fill the position below:
Job Title: Brand and Marketing Manager
Location: Lekki, Lagos
Employment Type: Full-time
Job Descriptions
We are looking for a dynamic Brand and Marketing Manager to join our creative and innovative team. Job roles include the following but are not limited to:
- Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
- Building brand awareness and increasing brand value and profitability.
- Ensuring that messaging and marketing activities are aligned with brand and company values
- Developing, implementing, overseeing, and tracking the company social media strategy in order to raise brand awareness, strengthen marketing efforts, and boost sales.
- Staying up to date with current technologies and trends on social media, design tools and applications
- Generate, edit, publish, and share engaging content periodically (e.g. original text, photos and videos
- Managing the budget on sponsored ad and Google Ads campaigns
- Measuring and reporting to management on the success of all marketing and social media campaigns
- Composing content for periodic newsletters, bulk email and sms marketing
- Researching and analyzing consumer behavior, market trends and competitor activity.
- Establishing budgets, performance specifications and sales estimates.
- Developing and implementing strategies that resonate with the target market.
- Setting and defining social media KPIs
- Monitoring SEO and user engagement and suggest content optimization
- Planning and executing commercial ads including photo and video shoots
- Manage influencer marketing to generate conversions
- Suggesting and implementing new features useful in the development of brand awareness such as promotions and competitions
Job Requirements
- Bachelor’s Degree in Marketing and/or 1 - 3 years digital marketing / public relations/social media management experience
- Previous work experience (1- 4years) at similar positions is required with the ability to transfer the acquired experience to related or similar working tasks in the new business environment. Concrete experience in a Marketing Agency, the Marketing Department of a Company, and/or Corporate Communications is preferable.
- PR skills; advertising and media parameters; P&L analysis; familiarity with the laws, rules and regulations around Advertising in Nigeria
- Standard Proficiency in basic applications is expected: MS Office - Word, PowerPoint, Xcel, Acrobat Reader, etc. Strong knowledge of social media platforms and online review management tools is desired. Ability to use Canva/Adobe Photoshop is a huge plus.
- Demonstrating excellent oral and written communication, editing, and proofreading skills.
- Skills: communication (oral and written), organizing/planning, managerial skills, analytical, adaptation to change, decision making, problem solving, initiative, innovation and creativity, risk taking, people management skills, interpersonal skills
- Expertise: strategic marketing; digital/internet/mobile marketing; ATL, BTL, CSR, direct marketing and other communication channels;
Salary Range
- N150,000 - N200,000 monthly Base pay.
- Commission Incentives based on achievement of KPI's also applies.
How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
And
Click here to apply
Application Deadline 30th July, 2021.