Brand and Marketing Manager at Sooyah Bistro Limited


Sooyah Bistro - We are a one-stop Suya culinary restaurant. Sooyah Bistro is our way of combining an age-old tradition with today's innovation, resulting in an amazingly unique, tasty and creative culinary experience.

We are recruiting to fill the position below:

 

 

Job Title: Brand and Marketing Manager

Location: Lekki, Lagos
Employment Type: Full-time

Job Descriptions
We are looking for a dynamic Brand and Marketing Manager to join our creative and innovative team. Job roles include the following but are not limited to:

  • Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
  • Building brand awareness and increasing brand value and profitability.
  • Ensuring that messaging and marketing activities are aligned with brand and company values
  • Developing, implementing, overseeing, and tracking the company social media strategy in order to raise brand awareness, strengthen marketing efforts, and boost sales.
  • Staying up to date with current technologies and trends on social media, design tools and applications
  • Generate, edit, publish, and share engaging content periodically (e.g. original text, photos and videos
  • Managing the budget on sponsored ad and Google Ads campaigns
  • Measuring and reporting to management on the success of all marketing and social media campaigns
  • Composing content for periodic newsletters, bulk email and sms marketing
  • Researching and analyzing consumer behavior, market trends and competitor activity.
  • Establishing budgets, performance specifications and sales estimates.
  • Developing and implementing strategies that resonate with the target market.
  • Setting and defining social media KPIs
  • Monitoring SEO and user engagement and suggest content optimization
  • Planning and executing commercial ads including photo and video shoots
  • Manage influencer marketing to generate conversions
  • Suggesting and implementing new features useful in the development of brand awareness such as promotions and competitions

Job Requirements

  • Bachelor’s Degree in Marketing and/or 1 - 3 years digital marketing / public relations/social media management experience
  • Previous work experience (1- 4years) at similar positions is required with the ability to transfer the acquired experience to related or similar working tasks in the new business environment. Concrete experience in a Marketing Agency, the Marketing Department of a Company, and/or Corporate Communications is preferable.
  • PR skills; advertising and media parameters; P&L analysis; familiarity with the laws, rules and regulations around Advertising in Nigeria
  • Standard Proficiency in basic applications is expected: MS Office - Word, PowerPoint, Xcel, Acrobat Reader, etc. Strong knowledge of social media platforms and online review management tools is desired. Ability to use Canva/Adobe Photoshop is a huge plus.
  • Demonstrating excellent oral and written communication, editing, and proofreading skills.
  • Skills: communication (oral and written), organizing/planning, managerial skills, analytical, adaptation to change, decision making, problem solving, initiative, innovation and creativity, risk taking, people management skills, interpersonal skills
  • Expertise: strategic marketing; digital/internet/mobile marketing; ATL, BTL, CSR, direct marketing and other communication channels;

Salary Range

  • N150,000 - N200,000 monthly Base pay.
  • Commission Incentives based on achievement of KPI's also applies.

 

 

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
And
Click here to apply

 

Application Deadline  30th July, 2021.