Sales and Marketing Manager at the London Academy Business School (LABS)

The London Academy Business School (LABS) is an educational and consulting company that specialises in designing and delivering specialised seminars and other educational products to private enterprises and public organisations alike. In the last years, LABS has increased its commitment and activities in connection with the financial industry.

We are recruiting to fill the position below:

Job Title: Sales Marketing Manager

Location: Abuja
Employment Type: Full-time

Summary

• An Academic Marketing Manager is a senior, strategic role responsible for leading all marketing and student recruitment activities in the College of Engineering & Technology at the London Academy Business School and University of Sunderland in Abuja, Nigeria.
• The role involves providing strategic marketing advice, developing marketing strategies, and overseeing the delivery of marketing initiatives to achieve business, recruitment, and reputational objectives.
• The post-holder will be part of the Senior Management Team for the Business School and the University's Marketing Senior Management Team.

Principal Accountabilities

• Lead the development and delivery of marketing and recruitment strategies for the London Academy Business School.
• Write and present reports to the Business School Senior Management Team and University Executive.
• Manage the Business School's marketing budget and oversee the BS Marketing team.
• Lead continuous improvement initiatives within the team and encourage innovation.
• Work with academic and support colleagues to support student recruitment and business objectives.
• Contribute to the University-wide Marketing & Communications Leadership Team.
• Create annual marketing and communications plans with clear deliverables and KPIs.
• Collaborate with colleagues in Marketing for impactful activities across Campaigns, Outreach, PR, and Events.
• Utilize market research and data analysis for strategic planning and delivery.
• Support the strategic development of the College's portfolios with market insights.

Person Specification
Essential Criteria:

• Degree and CIM qualification or equivalent experience.
• Experience in a marketing manager role in a complex organization.
• Interpersonal skills, diplomacy, and effective communication.
• Gravitas and credibility as a strategic advisor.
• Flexibility in working hours and cross-site working.
• Experience in creating marketing strategies and operational plans.
• Experience in digital marketing, website development, and social media activities.
• Strong leadership skills and ability to motivate teams.

Desirable Criteria:

• Higher Degree in Marketing or related subject.

How to Apply
Interested and qualified candidates should send their CV and a cover letter outlining their qualifications and relevant experience to "the HR department at London Academy Business School" via: Victoria@labs.org.uk and nora@labs.org.uk using the job title as the subject of the mail