Product Marketing Manager at Link Credit

Link Credit is an automated lending service focused on increasing access to credit to financially under-served/excluded individuals in Nigeria.

We are recruiting to fill the position below:

Job Title: Product Marketing Manager

Location: Lagos
Employment Type: Full-time

Job Description

• We’re looking for an experienced marketer to help scale the marketing activity in our borrowing business including overdrafts and personal loans.
• You will operate as the voice of both the market and the customer to help us achieve our business objectives as a responsible lender with huge growth potential. As a fully licensed bank, we’re governed by regulations as well as our proud public lending principles.

Responsibilities
What you will be doing includes:

• Working within our existing borrowing product squads, as well as supporting any new initiatives/features and products across the collective.
• Testing and scaling marketing tactics across owned channels.
• Determining success metrics for launch, growth and adoption. Reporting this data back to the team. Every decision you make is backed up with research or data.
• Writing communications for different mediums and audiences (emails, blog posts and in-app etc.).
• Owning growth initiatives to increase awareness, discoverability and consideration of a finance provider.
• Collaborating with research, design, data, engineering and the wider product discipline to help inform product and feature development.
• Launching features with a bang and driving sustained adoption over time, collaborating across your collective, the marketing discipline and the wider company to achieve your aims

Requirements
You should apply if:

• Candidates should possess a Bachelor's Degree qualification.
• 2 - 4 years work experience.
• You are happy working in a regulated environment in a company that thrives on transparency and collaboration.
• You are comfortable with metrics and can hold your own with the data to back you up.
• You have research, collaborative and communication skills.
• You have experience in marketing financial products.
• You are motivated by growth targets.
• Excited to work at a fast-paced, growing company.
• You take a customer first approach to everything you do.

Salary
N200,000 - N350,000 monthly

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using "Product Marketing Manager" as the subject of the email

Application Deadline  30th November, 2021.