Head of Marketing at Petra Microfinance Bank Plc


Petra Microfinance Bank (PMFB) Plc is fully in the business of rendering micro financial services to all its customers, particularly the active poor. The bank was incorporated in the year 2008, and commenced full banking operation on 22nd May, 2008. The bank has its head office at No. 18 Montgomery Road, Yaba, Lagos.

We are recruiting to fill the position below:



Job Title: Head of Marketing
Location: Yaba and its environs, Lagos
Employment Type: Full-time

Job Description

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Craft quarterly and annual hiring plans.
  • Design branding, positioning and pricing strategies
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)

Requirements

  • Candidates should possess a Bachelor's Degree with 1 - 2 years work experience.

 

 

How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title and your location as the subject of the mail

 

Application Deadline  2nd December, 2021.