Brand Manager at Future Software Resources Nigeria Limited

⏲ Jun 28, 2023, 8:59 PM
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Futuresoft is a full service digital agency & IT Solutions company, providing a broad range of business solutions for the scaling African enterprise, to consistently attract and retain its target audience

We are recruiting to fill the position below:

Job Title: Brand Manager

Location: Nigeria

Description

Act as a brand guardian in terms of look and feel of online communications as well as tone of voice of copy for all digital marketing channels
Manage digital assets of Digital Marketing channel
Create a tailored digital marketing strategy, content marketing and social media strategy.
Work with your team to brainstorm new and innovative growth strategies.
Identify the latest trends and technologies affecting our industry.
Plan and manage BOI’s social media platforms incl. content creation, responding, daily management and engagement
Oversee and manage digital campaigns
Develop and monitor campaign budgets
Apply best practices to BOI accounts as well as sharing them with team members as needed
Use Google Analytics to track the impact of SEO, content marketing and social media etc.
Design and manage email marketing campaigns incl. content creation, list management,
Set up and optimise Google Ads and Social Media Advertising
Manage and optimise chatbot
Collate and report on performance statistics for all digital communications across all channels, using these statistics to influence future digital activity

Requirements

Passionate about digital marketing, strategy and campaign design with deep subject matter expertise in Content Creation, Social Media Management & Marketing, Digital Media Buying, Email Marketing, SEO, SEM,
Minimum of 2 years digital marketing experience
Demonstrated experience in creating cutting edge digital marketing strategies & campaign, budgets, content calendars and digital marketing collateral,
Must possess strong oral, written, presentation, and interpersonal skills.
Strong knowledge of technology / web development / digital marketing / social media channels
Excellent customer service, communication and interpersonal skills
Ability to remain calm and courteous in periods of stress
High energy, passion, and a good sense of humour
Experience working with Agencies an advantage
Analytical and proactive approach to tasks
Highly creative with excellent analytical abilities.
Up-to-date on the latest trends and technologies in digital marketing.
Strong attention to details
Strong Interest in research and personal development
Ability to spot consumer trends and behaviours through social listening
Ability to write high quality content for different social platforms
Strong people management and negotiation skills.
Ability to multi-task and work independently.

Required Skills:

Campaign Development
Basic Digital Strategy Skills
Expertise in Image editing software, videography and photography
In-depth knowledge of various social media platforms, best practices, and website analytics.
Basic knowledge in Email Marketing
Basic knowledge of Chatbot management.
Social Media Marketing Expertise
Basic Understanding of Search Engine Optimization (SEO)
Basic design skills such as HTML, CSS, Photoshop etc.
Proficiency in Microsoft Office applications
Basic website analytics skills, preferably using Google Analytics