Marketing questions and answers

Marketing Questions and Answers

Prepare for your Marketing exam with our growing list of marketing past questions and answers.

246.

Which of the following food items is a primary product?

A.

Frozen fish

B.

Fresh fish

C.

Smoked fish

D.

Dry fish

Correct answer is B

No explanation has been provided for this answer.

247.

Advertising aimed only at giving facts about a product is____________

A.

Competitive advertising

B.

Persuasive advertising

C.

Informative advertising

D.

Direct advertising

Correct answer is C

No explanation has been provided for this answer.

248.

A short-term incentive used to encourage consumers to buy a product is_____________

A.

Advertising

B.

Persuasive advertising

C.

Sales promotion

D.

Publicity

Correct answer is C

No explanation has been provided for this answer.

249.

An advertising medium that practically demonstrates the use of a product is the_____________

A.

Television

B.

Magazine

C.

Newspaper

D.

Radio

Correct answer is A

No explanation has been provided for this answer.

250.

Which of the following factors is considered when determining the price of a product by a manufacturer?

A.

Quality of the goods

B.

After-sales services

C.

Stock turnover

D.

Channels of distribution

Correct answer is A

No explanation has been provided for this answer.