InterContinental Hotels Group Vacancy for an EMEA Marketing Executive, Loyalty Marketing
At InterContinental Hotels Group, we own, operate and franchise more
than 3500 hotels, offering close to half a million guest rooms in nearly
100 countries. By bringing your expertise and passion to any one of our
brands, you will help us achieve our vision: to be the most preferred,
admired and
successful hotel company the world over.
Job Title: EMEA Marketing Executive, Loyalty Marketing
Key Responsibilities:
Job Summary- (Role Summary)
As Marketing Executive, Loyalty Marketing, you will be responsible
for project management of the EMEA PCR member statement and offer
solicitation process. You will support the Communications Manager in the
development/management of ongoing activation/retention and tactical
initiatives; project manage and drive the development of the Point
Voucher programme (individual hotel offers). In addition, you will
support the Customer Acquisition and Partnership Marketing Manager in
the development of on-line and corporate member acquisition programmes
and with partner communications.
Essential Duties and Responsibilities- (Key Activities)
- Management of Priority Club Rewards Communications (35%)
- To manage the quarterly PCR member statement/newsletter (including
inserts) through the solicitation of offers from Brands/Hotel/ Partners
and management of translation and artwork, ensuring that all deadlines
are met
- To assist the customer Acquisition and Partnership Marketing Manager
in planning and executing partner communications- including
newsletters, statement insets
- To ensure relevant internal stakeholders are briefed on all new campaigns and updated regularly on any promotional changes
- To assist with the production of monthly e-statements and
e-newsletters through solicitation of offers, proof reading and
management of translation process
- To support the Communications Manager with the updating of PCR collateral and Member Kits
- To support the Communications Manager with tactical promotions, activation and retention initiatives
- Hotel and Brand Support (25%)
- To manage, develop and drive the Points Voucher hotel offer programme
- To be principal contact for all internal customers (hotels, brand marketing teams, sales etc)
- Acquisition (25%)
- To work with the Customer Acquisition and Partnership Marketing
Manager to design, implement and manage customer acquisition
programmes/initiatives for the Web and Corporate Market
- General Programme Support (15%)
- To co-ordinate the Priority Club rewards regional budget and expenditure
- To monitor and maintain collateral stick levels
- To maintain up to date and accurate distribution lists for collateral
- To assist with the day to day workload associated to running loyalty marketing programmes
Do you have what it takes to be a leader in the world's most global
hotel company? If so, make it happen and apply now for a career with
InterContinental Hotels Group, where a world of personal and
professional opportunities awaits.
How to Apply
Interested and suitably qualified candidates should
Click Here to Apply